Makeup By Mario Ethereal Eyes: Natural location photography that grounds the product
Great location shot of the eyeshadow from Makeup By Mario (@makeupbymario)'s Ethereal Eyes: Nature collection. Shows where the product actually lives in the real world, not just on a white background. The natural setting connects directly to the collection name, and the lighting plays beautifully off the compact's surface. Simple, but it grounds the product in a way that studio shots can't. [Category: Cosmetics] [Surface: Metal] [Lighting: Natural] [Style: Editorial] [Mood: Sophisticated] [Palette: Earth Tones]
Loewe perfume: Hand-blown glass shapes celebrating craftsmanship
Great concept Great concept from Tim El Kaïm (@timelkaim) for Loewe (@loewe) featuring organic hand-blown glass shapes, which speaks to Loewe's commitment to craftsmanship. In the world of AI, human work is becoming a luxury, and these images lean into that beautifully. [Category: Skincare] [Surface: Glass] [Lighting: Studio] [Style: Artistic] [Mood: Sophisticated] [Palette: Cool Tones]
Eve Lom skincare: Textured styling with metallic accents
Texture styling is amazing from Eve Lom (@evelom) shot by Phil Hewitt (@philhewitt) and Niall Hodson (@niallhodsonphotography)! Wonder what the product would look like with more polish to the metallic surfaces. Otherwise a great social media quality photo. [Category: Skincare] [Surface: Metallic] [Lighting: Soft] [Style: Minimalist] [Mood: Luxurious] [Palette: Warm Tones]
Guerlain skincare: CGI textures and gradient mastery
I've been obsessing over Guerlain (@guerlain)'s product photography forever. This beautiful and tactile photo by Claire Panizzolo (@clairepanizzolo) shows us three different textures that are perfectly communicated with CGI. The gradients are beautifully rendered, and the blue gels add drama without overpowering the shot. I also like how the flowers add mystery and contrast to the gentle cream textures. [Category: Skincare] [Surface: Glass] [Lighting: Studio] [Style: Commercial] [Mood: Luxurious] [Palette: Cool Tones]
Chanel Sublimage: Warm golden tones and textured glass details
Beautiful and delicate textures on the jar from Chanel (@chanel.beauty) shot by Charles Helleu (@studiohelleu). Very interesting choice of colors. Adding golden tone as a contrast to blue. Of course it supports the product, but we're more used to seeing almost clinical clarity when white is white and black is black, so seeing that golden highlight and warmer glass tones is very unusual. But it doesn't take away the luxurious feel of the photo and Chanel's Sublimage packaging itself. [Category: Skincare] [Surface: Glass] [Lighting: Dramatic] [Style: Commercial] [Mood: Luxurious] [Palette: Neutral]
About the Author
Elina is a Ukrainian-Canadian commercial photographer based in Vancouver, British Columbia.
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