/post/armani-beauty-charlotte-tilbury-chanel-dior-and-issey-miyake-lighting-and-composition-techniques-in-luxury-beauty-photography

Armani Beauty, Charlotte Tilbury, Chanel, Dior, and Issey Miyake: Lighting and Composition Techniques in Luxury Beauty Photography.

Six luxury beauty brands, six different approaches to product photography—from Lunar New Year campaigns to foundation launches. Here's what worked, what didn't, and the technical choices that made the difference.

Armani Beauty, Charlotte Tilbury, Chanel, Dior, and Issey Miyake: Lighting and Composition Techniques in Luxury Beauty Photography
Technical Tags

Armani Beauty Ramadan campaign: Exceptional lighting on metallic caps

I'm obsessed with Armani Beauty (@armanibeauty)'s product photography from their Ramadan campaign. The lighting on those caps is exceptional: beautifully controlled with incredible detail retention. The Vert Malachite bottle from Armani Privé really shows what careful light management can do. [Category: Fragrance] [Surface: Glass] [Lighting: Studio] [Style: Artistic] [Mood: Luxurious] [Palette: Warm Tones]

Charlotte Tilbury Skincare: Hazy, dreamy light and styling

On-brand shoot for Charlotte Tilbury Skincare (@charlottetilburyskincare): hazy, soft light with beautiful, dreamy styling. All the products were photographed beautifully except the Love Frequency Body Cream. The light and shadow on the top part resemble frequency, but it looks dented, and the fullness of the packaging is very difficult to read. The seal is also distracting. [Category: Fragrance] [Surface: Glass] [Lighting: Soft] [Style: Editorial] [Mood: Luxurious] [Palette: Pastels]

Chanel Denim Collection: Textured beauty photography with youthful edge

I'm always in love with CHANEL (@chanelofficial) visuals. This new Denim Makeup Collection campaign by Valentina Li (@valentina1121li) in collaboration with the CHANEL Makeup Creation Studio, shot by Fouad Tadros (@fouadtadros), is very unique and unusual. Typically, jeans are something popular among youth, so it's clear the brand is targeting a younger generation, and Lily-Rose Depp (@lilyrose_depp) is a perfect model for this campaign. [Category: Cosmetics] [Surface: Fabric] [Lighting: Studio] [Style: Minimalist] [Mood: Elegant] [Palette: Cool Tones]

Dior's couture perfume caps: Controlled lighting for intricate detail work

I've been obsessing over these detail shots of Dior (@diorbeauty)'s limited edition couture caps. The lighting is beautifully controlled: elegant without being overdone. There's one technical note: the cap itself disappears into darkness in some frames, but since it's not the main focus of the composition, it works. The shots prioritize the intricate details and craftsmanship, which is clearly the point here. [Category: Fragrance] [Surface: Metal] [Lighting: Studio] [Style: Editorial] [Mood: Luxurious] [Palette: Neutral]

Issey Miyake Parfums: Sunset-inspired gels meet minimalist composition

I've been obsessing over this Issey Miyake Parfums (@isseymiyakeparfums) winter photo. The colors are so beautiful. Adding blue and orange (I think) gels helped create this stunning sunset look and works perfectly with the peachy color of the bottle. Or maybe it was all natural light? Either way, I love it! The warm tones complement the minimalist approach, and whether it's gelled or natural, the lighting choice captures that nature-inspired aesthetic. [Category: Fragrance] [Surface: Glass] [Lighting: Natural] [Style: Artistic] [Mood: Sophisticated] [Palette: Cool Tones]

About the Author

Elina is a Ukrainian-Canadian commercial photographer based in Vancouver, British Columbia.

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Instagram: @elina.kustlyvy
X (Twitter): @elinakustlyvy

Photographers: If I've featured your work and you'd like a credit or to be tagged, DM me your details. I'm happy to update and showcase your name.

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About the Author
Elina Kustlyvy

Elina is a Canadian-Ukrainian commercial photographer based in Vancouver, British Columbia.

Photographers: If I've featured your work and you'd like a credit or to be tagged, DM me your details. I'm happy to update and showcase your name.